DadSquad+ Locations · Apple Wallet & Google Wallet pass
Put your business in front of 6,000+ DFW dads
Every Dad Squad member carries the DadSquad+ pass for free, right in his Apple Wallet or Google Wallet. Become a location and your business shows up where they decide where to eat, train and hang out, and we bring the squad through your doors every month.
DadSquad+ Member
How it works
From a dad’s phone to your front door
Dad Squad isn’t an ad network. It’s a group of local dads who show up for each other, and DadSquad+ is how they decide where to show up.
He opens the pass
Every member gets the DadSquad+ pass free. It’s his directory and map of places that welcome the squad.
He finds you
Your listing shows your special, photos, hours and where you are, organized by county and city.
He brings the guys
One tap on “Host an Event Here” and he’s building a Dad Squad meetup at your place.
We fill the room
Premier locations also get an official Dad Squad event every month, promoted to the whole group.
Free vs. Premier
Free gets you listed. Premier brings dads through your doors.
Start free if you want to. Most locations go Premier because the monthly event alone fills tables.
| What you get | FreeGet listed. Get discovered. | ♕ PremierGet featured. Get traffic. |
|---|---|---|
| DadSquad+ Business Directory listing | ✓ | ✓ |
| Organized by county and city | ✓ | ✓ |
| Business information + your DadSquad+ special | ✓ | ✓ |
| Discoverable by 6,000+ local dads | ✓ | ✓ |
| Dedicated business profile page with photos | — | ✓ |
| Pin on the DadSquad+ location map | — | ✓ |
| “Host an Event Here” button on your page | — | ✓ |
| Featured in the Event Builder | — | ✓ |
| Official Dad Squad event every month Most valuable | — | ✓ |
| Homepage carousel exposure | — | ✓ |
| Facebook welcome announcement to the group | — | ✓ |
| Monthly email promotion | — | ✓ |
| Premier badge + marketing materials | — | ✓ |
| Price | Free | $150/moor $1,500/yr paid upfront (save $300) |
| Get listed free | Go Premier |
Real Premier profiles
This is what your page looks like
Every Premier location gets its own profile page: photos, your special, your links, a map and a button that turns a dad into an event host. Tap one to see it live.
The Event Builder
Any dad can host a meetup. We point him to you.
You don’t have to be a squad leader to bring dads together. Any member picks a city, a location, a date and a time, and the Event Builder turns it into a Dad Squad event the whole group can see.
- Premier locations are featured first when a dad picks a place in your city.
- “Host an Event Here” on your profile sends him straight into the builder with your location chosen.
- Every event is posted to the group, so one dad’s idea becomes a table of ten.
- Your special applies, so every guy who shows up has a reason to come back.
Your monthly Dad Squad event
Every month, a night on the calendar with your name on it
Premier locations get an official Dad Squad event hosted at their place every month. We plan it, post it to the group, send it in the monthly email and put it on the calendar every member sees.
Dad Squad Night at your business. Planned by us, posted to 6,000+ dads, on the calendar and in the monthly email.
Sample calendar for illustration. We commit to best efforts to host one Dad Squad event at every Premier location each month, in your city.
Pricing
Pick how you pay. Lock in the founding rate for life.
Pay monthly, or pay for the year upfront and save $300. Founding locations that join before January 1, 2027 keep their rate for as long as they stay.
Choose how you pay ↓ tap to switch
♕ Premier Location
Billed monthly · $1,800 a year
Prefer to pay once?
Paid upfront · works out to $125 a month (vs. $1,800 paying monthly)
Rather pay as you go?
- An official Dad Squad event at your place every month
- Profile page, map pin, photos and “Host an Event Here”
- Featured in the Event Builder and homepage carousel
- Facebook welcome post, monthly email and Premier badge
Founding rate is for locations that join before Jan 1, 2027. After that: $200/mo ($2,400/yr) or $2,000/yr paid upfront.
Free Location
A listing in the DadSquad+ directory with your business info and your special, organized by county and city.
Good for getting found. Premier is what gets the squad in the door.
Get listed freeGet started
Pick your plan and claim your spot
Fill this out once and it becomes your page. We review every request before anything goes live on the site, and you’ll hear from us with next steps.
Premier sign-up
Choose how you’d like to pay ↓ tap to switch
You picked Annual: $1,500 for the year, paid upfront.You picked Monthly: $150 a month.
Write the form the way you want a dad to read it. Your offer becomes the special on your page, word for word.
Free listing
A name, a city and a special is enough to start. A squad leader reviews every request before anything appears on the site.
You can upgrade to Premier any time.
Questions
What owners usually ask
Who are these dads?
Local DFW dads who meet up in person, by city, for everything from cigar nights and pizza to hikes and family days. They’d rather spend money with a place that welcomes the squad than one they found on Google.
Monthly or annual, what’s the difference?
Same Premier benefits either way. Monthly is $150 a month ($1,800 a year). Annual is $1,500 paid upfront for the year, which saves you $300.
Is there a contract?
No long contract, and you can change your special or your details any time by telling us.
What should my special be?
Something simple a dad can use on the spot. Most locations offer 10–15% off, a free appetizer, or a member rate. Show-your-pass is all it takes to redeem.
What happens at the monthly event?
We plan a Dad Squad night at your place, post it to the group, put it on the calendar and include it in the monthly email. You host; we bring the dads.
Does the founding rate really stay the same?
Yes. Join before January 1, 2027 and your rate ($150/mo or $1,500/yr) stays as long as you remain a location. After that, new locations pay $200/mo or $2,000/yr.
How fast do I go live?
Usually within a few days of your request. Your profile, your special and your map pin all go live together, and you get an email with the link.
6,000+ dads are looking for their next spot
Be the place they find, and the place they come back to.
Sample Premier profile
Here’s every part of your page
This is a sample. Your real page uses your logo, your photos and your words.
Your Business
Burgers, drafts and big screens, Frisco
♕ DADSQUAD+ PREMIER
A neighborhood spot with 20 TVs, a big patio and a kitchen open late. Plenty of room for a table of dads and family friendly until 9.
Fri–Sat: 11 am to midnight
Sun: 11 am to 9 pm